Is a person entitled to a right of publicity?
MultiRegion, United States of America
The following excerpt is from Wendt v. Host Intern., Inc., 125 F.3d 806 (9th Cir. 1997):
The so-called right of publicity means in essence that the reaction of the public to name and likeness, which may be fortuitous or which may be managed and planned, endows the name and likeness of the person involved with commercially exploitable opportunities. The protection of name and likeness from unwarranted intrusion or exploitation is the heart of the law of privacy.
Lugosi v. Universal Pictures, 25 Cal.3d 813, 160 Cal.Rptr. 323, 603 P.2d 425, 431 (1979).
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